Psychology of Healthcare Customers

Healthcare service customers of the 21st century are substantially unique compared to the customers of the 80s. They think differently. In this blog, I will take a short trip 🏄 inside their brain 🧠. I hope you will enjoy 🙂 the journey and learn some useful facts about their psychology.


A colourful workspace

Today I have spent the whole day preparing an SOP (Standard Operating Procedure) for the Emergency Department of a newly built hospital. Developing SOP is a part of our healthcare service quality management initiatives.